
In the middle of 1995, Jim Clarke, Jim Leavey, and I were having a cold beverage on Mr. Clarke’s back porch and reflecting on the importance, yet the difficulty of integrating CRM with the rest of the enterprise. For some strange and unexplainable reason, we became so juiced about the idea that we forsook good paying jobs, bootstrapped Scribe, and started building out our product vision. Aside from our product idea, we wanted to build a company that provided great value to its customers, was comprised of genuinely nice people who were highly capable, and built long and lasting partnerships.
Our first product was called KitchenSync (ok,so we weren’t branding geniuses back then) and we described it to anyone who would listen as the ‘Crystal Reports of Integration’. As Crystal had enabled ISVs to embed their reporting engine, allowing them to focus on building out their core application functionality, we set out to do the same with integration. We received great interest in what we were doing and by the end of the century (yikes…that makes us sound really old), companies like Aurum , SalesLogix, Onyx, and Epicor were delivering our product to over 500 customers per year.
Then as the market changed with the technology recession, so did we, when in 2003, we committed ourselves completely to a Reseller and SI go-to-market model. We renamed the product Scribe Insight and built out a formal reseller program. This move was well timed with the introduction of Microsoft Dynamics 1.0, establishing us as the leading integration provider for that important product line. Over the next 4 years, we built out products for other leading applications including Dynamics GP, Dynamics AX, Dynamics NAV, and Salesforce gaining a significant presence in each of those markets.
In 2009 we reached another critical point in our history when we decided to build out a Cloud based integration offering, Scribe Online designed to address the growing need to integrate Cloud and premised based business applications across the enterprise. Adding this offering enables us to deliver both Cloud and premised solutions to our customers seeking to bring together these hybrid computing environments in an efficient and cost effective manner.
A lot has changed since that day on Jim’s back deck. What hasn’t changed is our excitement for this great company. As we look at the future, we believe that companies that integrate their business applications so they can sell, deliver, and service their products in a seamless and efficient way will thrive. Our mission is to enable companies of all sizes and industries to become integrated enterprises. We see the key to delivering on this promise is through the collaboration of the leading software providers and the SI and reseller partners. We are delivering an integration platform that enables these providers to leverage their knowledge of industry best practices to deliver pre-packaged and integrated business solutions and tailor the deployment experience to their target markets. We are uniquely positioned to deliver on this promise as the only integration provider with a deep understanding of and successful track record with the entire range of software providers, system integrators, and resellers.
We look forward to sharing this exciting journey with you.
